Companies are increasingly using pricing algorithms and other AI systems to develop and improve their ability to promptly respond to market conditions, innovate product offerings, and set prices.

Forbes contributors publish independent expert analyses and insights. I tell stories about creating environments that empower everyone. Workday, Inc is facing a collective-action lawsuit based on ...

S. Asieh Hosseini Tabaghdehi works for Brunel University of London. She received funding from UKRI (ESRC) to investigate the ethical implication of digital footprint data in SMEs value creation.